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Point of sale & distribution

Retail & Distribution

Counter POS through to secondary sales in the field.

  • Built for Brands, distributors & retail chains
  • Product site bridgelogx.com
bridgelogx.com
Retail & Distribution
  • Dashboard
  • Counter
  • Orders
  • Routes
  • Distributors
  • Stock
  • Claims
  • Reports
Channel / Secondary sales South Region — Week 34
Shops covered 34 / 38
Orders booked 29
Offline 11
Claims open 6
Route Booker Shops Sync
Route 07 Field team A 34 of 38 Synced
Route 06 Field team A 31 of 31 Synced
Route 05 Field team B 22 of 29 Pending
Route 04 Field team B 27 of 27 Synced

Overview

Primary sales tell you what shipped. Secondary tells you what sold.

Every brand knows its primary number — what it invoiced to distributors. Far fewer can see the secondary number, what those distributors actually sold on to retailers, and that gap is where stock ages, schemes leak and forecasts go wrong.

Order booking, van sales and route plans run on the same system as distributor stock and claims, so sell-in and sell-out sit side by side instead of in two spreadsheets a week apart.

Order bookers work the route offline when the signal drops and sync when it returns. That single detail is the difference between a system that gets used and one that gets abandoned in week three.

Specification
Runs on Counter terminal · Tablet · Phone
Offline Full capture, sync on reconnect
Connects to ErpXtreme inventory and finance
Reporting Sell-in vs sell-out, coverage, productivity
Payments Cash · Card · Credit account
Support Operated by Shape Ventures

Capabilities

From the counter to the last shop on the route

Three surfaces, one stock position.

POS

At the counter

Fast enough to keep a queue moving.

  • Barcode and quick keys
  • Split and part payments
  • Returns and exchanges
  • Shift open and close
  • Cash drawer reconciliation
  • Daily sales summary
FIELD

On the route

Built for a phone in a shop with no signal.

  • Order booking
  • Van sales and load management
  • Route and beat plans
  • Offline capture with sync on return
  • Shop coverage and productivity
  • Merchandising checks
CHANNEL

Through the channel

What the distributor is really holding.

  • Distributor stock positions
  • Secondary sales capture
  • Claims and schemes
  • Credit limits and ageing
  • Sell-in versus sell-out
  • Price and discount control

Who it is for

You probably recognise one of these.

  • A brand that can see primary dispatch but has to phone distributors to learn what actually sold.
  • A distributor running order bookers on WhatsApp and a notebook.
  • A retail chain whose branch takings arrive as a photo of a till roll.
  • Anyone paying out schemes and claims without a system that can prove the underlying sales.

Other platforms

See Retail & Distribution running on your data.

We will walk through the modules that matter to you and show what migration from your current system looks like.